There are many ways to monetize your website traffic, & most of them are related to advertising third-party products or services to your website visitors. There are many advertising programs which can help you earn money nowadays, but the most popular is Google AdSense.
This advertising program was launched in the middle of 2003 by Google & is currently one of the most popular advertising programs on the Internet. It provides a good opportunity for webmasters & site owners to monetize their traffic. If you’ve asked yourself what is AdSense & how to make money with AdSense, the following article will give you some hints.
One of the advantages of AdSense is its huge number of publishers & advertisers. Google acts as an intermediary between them, so another good feature of AdSense is its high level of security & safety for both advertisers & publishers.
How does AdSense work? The whole process is very simple & intuitive. You create an AdSense account, insert a small amount of code into your website pages, & that’s all. Google will display targeted ads on your page that’s relevant to the content of your website, your website visitors will start clicking those ads & you will be paid for it.
Google AdSense works on a cost-on-every-click & revenue sharing basis. It charges advertisers per ad click & publishers get roughly 68% of the click amount. Publishers’ commission heavily depends upon the competition in the niche. In practice, the commission per click can range between $0.20 & $15. The majority of niches bring less than $1 per click to publishers.
So, your main task will be to provide as the many clicks to those ads as possible. But do not try to cheat Google & artificially increase the number of clicks. Do not encourage your website visitors to click ads & – of course – do not click your own ads yourself under any circumstances! Google has a very accurate & complicated system for preventing click fraud. Once it notices some suspicious activity on your website or has any doubts about the quality of your traffic & clicks, it will suspend your account.
In your niche the amount you earn doesn’t solely depend on the cost per click value. It also depends upon that how ads match your audience interests, where the ads are located on the page, etc. So, pay attention to the content of your website, its look-&-feel, & test different placements within a page to find the most efficient option.
Your earnings also depend on the amount of the targeted traffic to your website. Only a very small amount of your visitors will click those ads (1-2% on average). & most of the clicks will bring you less than $1 per click. Now, you can calculate yourself that how much traffic you need to earn the amount you want. Therefore, if you want to make money with Google AdSense you should have big traffic volumes. This will require a lot of work & a lot of unique &quality content.
Before starting a project, you can check with Google AdWords Keyword Tool for the most promising niches in terms of traffic volume, competition & cost per click. But it is always reasonable to make any website on a topic you know a lot about. In this case, it will be much easier for you to generate a lot of quality content & this work can be pleasurable. Do not expect to make $1,000 per month with a 10-page website. It is recommended to create at least 20-30 pages of the content before applying it in AdSense.
Briefly summarizing, you can make pretty good money with Google AdSense account, but it is not a program where you can get rich quickly. You should love the topic you are writing about & know a lot about it. This will help you get a lot of traffic & monetize it as well with AdSense.